Corporate Culture Statement
Public Bank Group, Hong Kong is committed to promoting a sound corporate culture by setting out six organisational
values. These values guide our staff’s working attitude and behaviour which contribute to the success of the
organisation, and help determine the Group’s approach to achieving its mission.
Our Mission
To be recognised and respected as one of the Hong Kong financial institutions excelling in customer service and
corporate governance whilst maintaining growth in profitability and shareholder value.
Our Values

Ensure safety and well-being
Listen and understand
Serve the community

Make sound and considered judgment
Make the right decision
Plan ahead wisely

Do the right thing
Be honest and fair
Have actions and words in line with
moral principles

Be self-controlled and cooperative
Be persistent and independent

Strive for the best
Be business-minded and customer-oriented
Support people advancement

Be open-minded and reliable
Treat others with dignity and respect